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Thursday, October 1, 2009

News Flash! Use Flash drives!

Offer Big Marketing Opportunities USB flash drives - also often referred to as thumb drives or jump drives - act as reusable portable hard drives. These small units - about the size of a pack of gum - can easily be carried in a pocket, worn around the neck like a necklace or used as a key chain by your clients and prospects. There are even USB flash pens - with the flash drive "hidden" inside the writing utensil.

USB flash drives plug directly into your Universal Serial Bus (USB) port of a computer and are typically built to hold between 64 megabytes and 2 gigabytes of data. The popularity of flash drives have grown significantly over the past several years as storage capacities have increased and USB-enabled computers have become ubiquitous. The popularity and capabilities of flash drives has led to the advent of flash drive marketing.

The use of USB flash drives as effective marketing tools is continuing to evolve for forward thinking marketing professionals.

Thumb drives can be stamped with a company’s logo and as a result, custom logo USB drives have become trade show and convention favorites.

Companies are giving branded custom logo flash drives to key customers and prospects providing them with an instant reminder of your company every time they use the flash drive to transfer files or back up a document. Providing your customers (and potential customers) with a branded custom logo USB flash delivers a great way to market by keeping your brand in front of customers while giving them something of real value they will use over and over.

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