Facebook has over 150 million users, it is the number one social media network in the world. Facebook lets users create profiles, post status updates, pictures, and connect with friends.
Think of your Facebook network like an email or newsletter list. But don't use it to bombard your friends with pricing specials and sales pitches. The up side is that you have all the personal information people put on their Facebook pages and it can offer insight into their lives. Facebook gives you a snapshot into a prospect, and you can look into their profile. Something that may take numerous luncheons to get to know about someone you can learn in two minutes off their Facebook page.
Facebook offers professional and personal sides of social networking- which mean you can do things more casually on Facebook and get away with it. No more worrying about being all dressed up for the business meeting- you can network on your couch in your pajamas.
The last and most important point when dealing with Facebook is that people buy from their friends. People will buy from people they know and people they like, which is why Facebook is a great resource. So if you are not on Facebook yet, sign up today- it's free at www.Facebook.com.
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