Advertising To Get Noticed December 26, 2008

"What really decides consumers to buy or not to buy is the content of your advertising, not its form."- David Ogilvy

Advertising to get noticed December 25, 2008

"The death of advertising? I think that's in the book of Revelation. It's the day when people everywhere become satisfied with their weight, their hair, their skin, their wardrobe, and their aroma."- Jef I. Richards

Advertising To Get Noticed December 24, 2008

"The business that considers itself immune to the necessity for advertising sooner or later finds itself immune to business."- Derby Brown

Advertising To Get Noticed December 23, 2008

"Advertising is salesmanship mass produced. No one would bother to use advertising if he could talk to all his prospects face to face. But he can't."- Morris Hite

Advertising To Get Noticed December 22, 2008

"In our factory, we make lipstick. In our advertising, we sell hope."- Peter Nivio Zarlenga

Advertising to get noticed December 19, 2008

"Good advertising does not just circulate information. It penetrates the public mind with desires and beliefs."- Leo Burnett

Advertising to get noticed December 18, 2008

"Advertising: the science of arresting the human intelligence long enough to get money from it."- Stephen Leacock

Advertising to Get Noticed December 17, 2008

"The most truthful part of a newspaper is the advertisements."- Thomas Jefferson

Advertising to get Noticed December 16, 2008

"Advertising is the ability to sense, interpret...to put the very heart throbs of a business into type, paper and ink."- Leo Burnett

The top ten list- Professionally Personalized style

So we have learned that promotional products are all around us, and in these hard economic times most companies and business professionals immediately think the best way to save money is to cut down on their advertising. Unfortunately, the have it all wrong! Everyone spends money to advertise when they are busy and making lots of money, but no one keeps advertising through the rocky times to keep business coming in. The great thing about promotional products is that there are so many different items in so many different price ranges, that there is something for every one's budget.

People always ask me who my biggest clients are, and who I do the most business with, the answer to that is that everyone is a potential client, anyone who is looking to get their name out there can utilize promotional products.
But there is the top ten list of the industries who buy the most promotional products:

1. Education
2. Financial Services
3. Health Care
4. Non profit Organizations
5. Construction
6. Government
7. Trade/Professional Associations
8. Real Estate
9. Automotive
10. Professional Services (legal, accounting, etc.)

If you industry is not on this list that does not mean that you should not order promotional products- there is a place for promotional products in every business, so don't let your business be left out in the cold.

Advertising to get noticed December 15, 2008

"Advertising is the principal reason why the business man has come to inherit the earth."- James Randolph Adams

Advertising to Get Noticed December 14, 2008

"The man who stops advertising to save money is like the man who stops the clock to save time."-Thomas Jefferson

Business Quote of the Day November 12, 2008

"A business exists to create a customer."- Peter F Drucker

Professionally Personalized Hits the Presses.

Professionally Personalized hits the press. Check out this article written about us. Business helps others get personal


Company offers various novelty itemsBy AMANDA LLEWELLYNVIEW STAFF WRITER
Ordering in bulk is not always better.
At least, that's what Mountain's Edge residents and marketing specialists John and Shannon Sholtz said they believe.
The pair are owners of the home-based Professionally Personalized, a business that specializes in advertising and marketing through a selection of novelty items.
"The great thing about our business is that we can work with large corporations or small mom and pop businesses," Shannon Sholtz said. "We can fill an order for 2,000 or two, depending upon what the business owner needs."
The Sholtzes founded Professionally Personalized earlier this year when they discovered there were not many options when it came to ordering promotional items in the small business market.
"It's sometimes hard on small business owners because a lot of novelty companies require you to order in bulk," John Sholtz said. "If you are the owner of a small pizzeria with five employees, you have no need to pay over a grand and order hundreds of hats or pens that nobody will ever wear, and you could never give away. It was ridiculous. And that's how we found our niche."
The company specializes in catering to the needs of each individual, according to Shannon Sholtz, who also says their selection is quite on par with the larger marketing specialty companies.
"We are a new and small business," Shannon Sholtz said. "But, we have large distributors and a lot of connections, which is why we are the ideal business contact."
Shannon Sholtz said the company can do pretty much anything in terms of orders. She said they also work in close connection with our clients to ensure that they are totally satisfied with the product.
"We talk about their goals and their needs as a business owner to help them decide what will work best for them," she said.
"Do they want pens that they can give away? Is it a promotional give away? Or do they want T-shirts for employees to wear for self-promotion? These are key factors in helping to decide what is the best approach."
According to John Sholtz, the company's personalization capabilities are not limited only to businesses.
"We can work with families and people who are interested in having something unique for a wedding," he said. "Family reunions, office parties, we can do it all. If you want a family picture on a mouse pad to give as a gift at Christmas or personalized water bottles at your wedding reception, we can help you get there."
For more information, interested persons should visit Professionally Personalized at professionallypersonalized.com or call 837-5962.